In today’s digital age, having a well-optimized website for home improvement businesses is no longer just a luxury; it’s a necessity. Homeowners and property managers are increasingly turning to the internet to find service providers, from plumbers to demolition contractors. This trend emphasizes the importance of a strong online presence and effective website functionalities, which …
Disaster recovery plans are some of the most overlooked parts of a business’s network design and security system, even though these plans are the foundations of better security systems. If you’re building up a disaster recovery plan for the first time, or even if you just want to revamp your current plan, here are a …
Cyber attacks, data breaches and other network security concerns are among the top issues plaguing businesses big and small today. Small businesses without IT expertise are especially vulnerable to hackers; in 2012 alone, a stunning 87% of small businesses had sensitive information exposed in a data breach. Even the federal government has faced cyber breaches …
The concept of pay per click advertising — most commonly referred to as PPC — is simple. It’s a form of Internet advertising in which you, as a business, only pay each time your ad is clicked on, regardless of how many times it’s viewed. Pay per click search engine advertising, in particular, is seen …
If you run a business, you probably understand how hard it is to communicate with all of your customers. In fact, you likely only hear from customers during business hours. One way to ensure that you answer all of your customers’ questions and address all of their needs is to purchase a small business telephone …
In the digital marketing business, there are a ton of marketing and advertising tips that you “should” follow. But how do you know, truly, which ones to follow and which ones to ignore? There isn’t exactly an easy answer for this but generally, the best online marketing and advertising tips nowadays focus on mediums that …
Website consultants spend a lot of time looking at websites and determining how to make them better. Of course, that also means that they see many websites that are probably doing more harm than good when it comes to bringing in new customers. Worried your website could be among them? Here are the five most …
Online marketing strategies for business to business exchanges (B2B) can be pretty complicated simply because they’re so different from traditional online marketing campaigns for business to consumer (B2C) exchanges. Here are a handful of statistics that shed some light on how B2B marketing campaigns work in the virtual marketplace: #2: In a list of top …
Even with a masterful line-up in the kitchen and newest, most innovative and fresh ingredients, many restaurants fail. So, what gives? What’s the missing link between incredible talent and success? The missing link could be the biggest way people link up with any good or service: The internet. If, while developing your fabulous restaurant, you …
While biobanking software is a popular feature in science fiction movies, video games, and other forms of modern media, it is often difficult to see how this technology is being used in the real world. From lab sample tracking to biorepository management, we are aware that this software is both effective and available, but its …
Everyone who wants to buy a digital camera has one thing in common with their fellow shoppers — they want to get the greatest deal they possibly can. Though there are tons of online digital camera stores out there who offer great deals on everything from high-end zoom cameras to compact point and shoots, finding …
