The 3 Things You Must Do to Succeed with an Online Webinar Event

Virtual event platforms

Back in the late 1960s, the television show Star Trek had a lot of technology that was futuristic. It was all so exciting and made us think of all the possibilities. One of the pieces of technology that they employed every week was that of the main screen on the Starship Enterprise. It could be used as a windshield, so the crew could see where they were going, but if Captain Kirk wanted to have a conversation with, say, a Klingon, he would tell a member of the crew to put them on the main screen and they would communicate with both audio and video. They would have virtual conferences with virtually everyone in the galaxy, and beyond.

In today’s technology driven world, Continue reading

Location Intelligence Solutions Give Businesses Powerful MarketingTools

Geospatial information system

Spatial data analysis helps businesses to see what’s happening ?on the ground? with their customer base. Using geocoding and address and household level data, it helps to understand customer locations, the geographical context of their shopping and spending decisions, and the overall market environment. Location intelligence solutions use cloud-based software, geo-demographic data and professional services to help clients? planning and marketing operations.

What is location intelligence?
Oddly enough, the development of cloud based software helps businesses get a clearer picture of what’s happening on the ground. Location inteContinue reading

3 Things Your Hotel Management System Needs

Hotel pms systems

This summer has been big for travel so far, and it seems like that momentum won’t be slowing down any time soon. In fact, 75% of travelers claim to be planning at least one weekend getaway this coming winter. With gas prices at an even keel, more people are deciding to get away for a while, even if only for a few days. If you’re in the hospitality business, this news should excite you. It should also cause you to reexamine the technology you’re using to conduct business in the best possible way. After all, travelers are finding better ways to book hotels, compare rates, and more.

As the technology for traveling guests improves, the technology for hotel management must follow suit. For instance, people now have access to loads of relevant information on where they’d like to stay, including reviews from otheContinue reading