PPC, Pay-Per-Click, and All the Facts

Over the course of the past ten years, technology has evolved at quite an impressive and rapid rate. Now, there are more technological products availability than ever before. As a result, this technology is being used by businesses for marketing, advertisements, and so much more. This has lead to the rise of PPC information and search engine marketing.

First and foremost, PPC stands for pay-per-click. Pay-per-click is directly linked to search engine optimization, or simply SEO. So businesses are now focusing on PPC marketing and the search engine rankings their articles and content can produce. That way, they can be the first search engine result for a certain product. Then, customers are more likely to visit their website rather than any other website!

Pay-per-click is a shortcut for marketing firms that do not want to create organic search results. Instead, Continue reading